After three years of depressed figures, 2004 was the year that finally brought tourism in the Americas back to the growth side. Though still lagging behind the 2000 record volume of 128 million arrivals, international tourist arrivals increased by an exceptional 10% in 2004 to a total of 124 million, as all subregions performed positively.
Argentina's improving economic situation, together with the devaluation of the peso, contributed to the good results obtained by the country (+11% in the first three quarters of the year), but also to the positive performance of nearby countries such as Uruguay (+28% until November), Chile (+14% up to October) and Paraguay (+15% for the full year) due to its importance as traffic generator in these destinations.
In Africa (+7%), 2004 was a particular buoyant year for destinations in North Africa, which with a 17% increase rate contributed determinately to the overall growth registered in the region, as performance of sub-Saharan destinations was rather flat (+1%).
In the Middle East tourism continues to be one of the most dynamic economic sectors. Arrivals grew by an estimated 20% to a total of 35 million, which makes the region the fourth most visited in the world, surpassing for the first time the volume of Africa (estimated to have received 33 million arrivals in 2004).